Meet the

founders

Our Story

Based in London UK. Together, we worked our way through the ranks from juniors to directors at some of the largest paid media agencies in the world. Experience managing spend for SME’s to household brand names like Balenciaga, Rockstar Games, Premier Inn, Landrover and more.

“The issue is, the traditional agency model is broken. It’s built for their profit, not yours. Trust us - We’ve had first-hand experience with the good, the bad and the ugly...and ultimately, decided we can do it better.

Billy
Co-Founder
Paid Social & Creative Strategy specialist - Guinness and travel enthusiast.
David
Co-Founder
Paid Social Expert - The outdoor explorer & mediocre golfer!

Our Mission

We exist because the agency model broke — slow, siloed, and addicted to vanity metrics. Built for their profit - not yours. Lemonade was built for what comes next: an agile growth partner that moves at market speed, combining human creativity with machine intelligence. Alone, they fail. Together, they scale growth without compromise.

The Guarantee

We’ve watched agencies hide behind bureaucracy — contracts, clauses, and penalties that protect them, not you. That’s the opposite of how we work. No fine print. No handcuffs. If we stop adding value, you leave. Growth should be built on trust, not paperwork.

Our Testimonials

Lemonade completely transformed our Botox funnel. After years of low-quality leads, they fixed our landing page, rebuilt our Google and Meta ads, and the results were instant. We saw a 257% increase in new patient bookings, an 88% drop in cost per booking, and even hit our first $1M month. They focus on revenue, not vanity leads - and it shows. Highly recommend.

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Gui Alinat

Practise Manager

Living Young Center

'Lemonade transformed our paid ads after multiple agencies failed to deliver. They rebuilt our user experiences, leveraged CRO insights, and executed a creative first Google and Meta strategy that consistently brought in high-quality leads and high-ticket Lipo sales. Their creativity, attention to detail, and focus on profit - not just leads -have taken our business to a new level.

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Ashton G

Director of Digital Marketing

New Radiance Med Spa

Jake Serota

Director of SEO,

Hoth

Partnering with Lemonade has enabled me to take a hands-off approach to my marketing strategy, resulting in the expansion of my sales team from one to four members within 12 months. The rapid growth of my business is largely credited to their expertise. I’m looking forward to taking things to the next level this year. 

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Kathryn Flock

Flock

Founder

David & his team are exceptional ads managers. They took our start up ideas and ran with them. Ensuring communication along the way and always offering up their experience and skill set to improve our own ideas of the creative side as well as our app.

The team's skill set goes beyond ads. A pleasure to work with, filling us with confidence whilst running our ads.

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Frankie

Bandi

‘Lemonade grasped our business goals and objectives from the outset. They crafted and executed a meticulously planned media strategy that exceeded our expectations and drove remarkable business growth.’ 

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Stewart

LinkBuilder

Co Founder

“It’s honestly been like having two of me, Unmatched dedication to our brand...We haven't seen Facebook ad performance this good since the pre-ios14 update.”

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Hayden

Brand Owner

V1CE

It all starts with a call

Book a free discovery call to see if we are a good fit.

billy@lemonade.io
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